What is the Lipstick Effect?
The lipstick effect is a fascinating economic phenomenon that has captured the attention of economists, marketers, and consumers alike. But what…
Unraveling the Mystery of the Hot Waitstaff Index
The hot waitstaff index is a rather unconventional yet fascinating indicator of the economic situation of any given city, county, or country. But…
One-Star Scams Hijack Business Ratings – Google Review Scams
In this modern technological world, people rely heavily on information from Google and similar companies when they make purchase decisions. Whether…
How to Create Video Content Fast Using Art, Business & Science
Every month, over 2 billion people log in to YouTube to watch videos. Daily, YouTube videos receive billions of views and over a billion hours of…
This Sales Tactic Will Help You Land More New Clients
Are you interested in landing more new clients? If so, then you should definitely consider a sales tactic and gift idea that we created. We’ve seen…
10 Essential Steps to Include in Your Change Management Process
Did you know that 80% of small businesses end in failure? Sure, many of the businesses in the link above never got off the ground in the first place,…
12 Signs Your Sales and Marketing Strategy is Failing
Did you know that for 89% of marketers, the effectiveness of digital marketing is increasing? This means their strategy is working, but this isn’t…
Improving Your Sales Team Performance: A Complete How to Guide
Watch Our Video A good sales team will increase sales, which means larger profits. Sales teams also create greater brand awareness, more referrals,…
Reasons for Outsourcing Your Marketing Efforts
Watch Our Video 38% of your potential customers will stop interacting with your website if they don't like the looks of the layout. 64% of…
What is a CMO and Why You Should Outsource Yours
Watch Our Video If you’re setting up a marketing team for your business, you might need to fill the role of chief marketing officer. In this…
Blog Archives
Browse the Glenmont Consulting blog archives — strategy deep-dives, tactical guides, and hard-won perspectives on marketing and growth.
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