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Ancient Egypt & the Origins of Advertising

TL;DRAdvertising has roots stretching back to ancient Egypt, where merchants used papyrus to broadcast sales messages, setting the stage for the art of persuasion we know today. These early ads employed visuals and persuasive language to capture attention—techniques that have evolved but remain central to modern advertising strategies. Reflecting on ancient methods offers valuable insights into the essence of effective advertising: captivating and influencing an audience, a principle that holds…

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