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Incredible Odds: Surviving a Plane Crash Vs. Clicking a Banner Ad

TL;DRBanner ads have become remarkably ineffective, with click-through rates so low that you’re statistically more likely to survive a plane crash than click on one. This blog examines the decline of banner ads due to “banner blindness,” irrelevance, and trust issues, suggesting alternatives like content marketing, social media ads, and influencer marketing for better engagement and effectiveness in the digital era. The landscape of advertising has transformed significantly in…

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