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Trends, Tips, and Inspiration Explored
Dive into captivating articles, expert advice, and thought-provoking content. Stay current with trends, get actionable tips, and find inspiration. Join our passionate community at Unleashing Insights.
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Revolutionizing Retail: How Selfridge and Wanamaker Shaped Modern Shopping
TL;DRPioneers Harry Gordon Selfridge and John Wanamaker dramatically reshaped retail in the 19th century. Selfridge introduced “retailtainment” and emphasized customer service with “the customer is always right,” while Wanamaker brought transparency with price tags and convenience with the one-stop-shop model. Their innovations laid the foundations for the engaging, customer-focused retail experiences we see today. The retail landscape as we know it today was shaped by innovative…
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Move Your Brand: Importance of Mobile Marketing
Watch Our Video Imagine your customers having access to your product, services and brand information right in the palm of their hands anytime, anywhere. If you use mobile marketing, they can do just that! In digital marketing, the new sheriff in town is mobile marketing, and everyone who has a…
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Boost Your Brand: 6 Creative Branding Strategies for Businesses
Watch The Video Does your company have what it takes to pull off a creative branding strategy? We know that you do! That's why we're here to give you a few insider tips on how to re-brand for innovation. Every company grows with time, and you need to keep up with those changes. That's when…
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Simplest ways to reduce your creative and graphic design costs
Watch The Video Every successful brand has its own unique style. Your style impacts how consumers view your brand and how they interact with it. Most established businesses have a logo and standard colors they use, but to be consistent it’s important to have a thorough brand style guide. You…
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Is your website forcing too much content on your users?
Meatballs! Meatballs! Figuratively speaking.Before you get too excited, these meatballs are metaphorical. Imagine for a moment, you and your plus one spot a quaint little restaurant as you stroll down the block. Curious, you pause to learn more about it. “Meatballs”, someone shouts at you!…
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Don’t Let Your Business Fall Into the Wrong Hands
Don’t Let Your Business Fall Into the Wrong Hands You've Been Hurt BeforeDon't Let Your Business Fall Into the Wrong Hands Recently, we met with a client whose branding and website we are now developing. As part of our assessment process we reviewed the history of her business, how it had…