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Influencer Marketing: A Modern Connection Between Brands and Consumers

In the ever-evolving marketing landscape, the advent of influencer marketing represents a significant shift in how brands connect with consumers. Influencer…


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The Impact and Influence of the “Got Milk?” Campaign

Throughout advertising history, few campaigns have ever achieved the iconic status and longevity of the California Milk Processor Board's "Got Milk?"…


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$0 Marketing Budget? Here Are 4 Creative Ways to Land Clients

Small businesses and startup companies often face a common problem in the business world: a lack of marketing budget. This experience puts a strain on…


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How To Repurpose Content The Right Way

One struggle faced by many a business owner or fledgling marketing campaign manager is the breadth of channels they have to get their message out through.…


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the components of content marketing

10 Content Marketing Blogs You Should Check Out

Nowadays (mostly) everyone is on the internet. Obsessed with their mobile phones, laptops or tablets, users scroll through their social media apps trying to…


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Top Omnichannel Marketing Strategies for 2019

Do you understand the modern customer in 2019? Can you see your business through their eyes and from their perspective? In a nutshell, this is what omnichannel…


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