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Trends, Tips, and Inspiration Explored
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The Evolution of Branding: Cattle Marks to Modern Logos
TL;DRBranding has deep historical roots that trace back to cattle branding, where unique symbols identified livestock ownership. This concept evolved into the logos and trademarks that define brands today. Let’s explore how branding moved from ancient practices to critical marketing tools, examine the elements of effective logos, and discuss choosing the right logo for your business. The concept of branding is woven throughout human history. Its beginnings, surprisingly, trace…
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The Rise of Clickbait Content in AI
Artificial intelligence (AI) is a hot topic these days, and it's no surprise that it's being used as clickbait on YouTube and social media. With titles like "How to Run Your Business Using AI with Only Working 4 Hours a Week," it's hard not to click on those intriguing headlines. But what happens…
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Unraveling the Mystery of the Hot Waitstaff Index
The hot waitstaff index is a rather unconventional yet fascinating indicator of the economic situation of any given city, county, or country. But what exactly the hot waitstaff index remains a mystery to many people. In this in-depth blog post, we will explore the concept of the hot waitstaff…
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NJAA June Video Newsletter
As we approach the midway point of 2021, we want to push some boundaries and move forward in this digital age. That means more video, and the timing couldn’t be better as we build out a second studio in West Caldwell, in addition to our studio in Hamilton. We all must get out of our…
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How to Build an On-Site Video Studio: Equipment & Tutorial
Recently, we set up an onsite video production studio for a client, which we documented in a video, including which products to purchase and the rationale behind them. We also created a follow-up video with a complete studio tutorial and complete setup instructions. We decided to create this blog…
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Instagram Hashtags That Really Drive Traffic to Your Profile
It's hard to believe that a mere decade ago, the word "hashtag" was essentially nonexistent, and the symbol had a vastly different meaning. Now, businesses are faced with hundreds of hashtags every day, and the ones they use may impact their marketing success. If your business is ready to take a…
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How Can Your Blog Content Build Quality Backlinks
You've probably heard the term "backlinks" before when discussing SEO or building an audience for your website. You know it's essential, but you have no idea how to get started, especially if you've just launched, and no one knows who you are. We give you a breakdown of how your blog content can…