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Trends, Tips, and Inspiration Explored
Dive into captivating articles, expert advice, and thought-provoking content. Stay current with trends, get actionable tips, and find inspiration. Join our passionate community at Unleashing Insights.
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The De Beers Diamond Hoax: Marketing Campaigns and Legacies
TL;DRThe De Beers diamond hoax, driven by the “A Diamond is Forever” campaign, made diamonds the ultimate symbol of love and commitment. By controlling supply and creating demand, De Beers turned diamond engagement rings into a tradition. However, this success came with ethical concerns like market manipulation, conflict diamonds, and environmental impact, sparking criticism despite its lasting influence on consumer culture. Diamonds have long been associated with…
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6 Top Rated Webcams to Look Your Best
In an age where we are constantly in online meetings, whether in an interview or debrief with your boss, it is important to look professional and your overall best. So how can this be done? A good start to looking good on a webcam is simply to have a good webcam. Although it may seem obvious,…
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Creative Ways to Use Video for Your Company
Every single business that uses communication tools to speak to and interact with their customers needs to figure out fresh ideas to keep people interested. You might have seen the well-worn ground of social media marketing and TikTok now appearing throughout your newsfeeds - but we don't want to…
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NJAA June Video Newsletter
As we approach the midway point of 2021, we want to push some boundaries and move forward in this digital age. That means more video, and the timing couldn’t be better as we build out a second studio in West Caldwell, in addition to our studio in Hamilton. We all must get out of our…
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How to Build an On-Site Video Studio: Equipment & Tutorial
Recently, we set up an onsite video production studio for a client, which we documented in a video, including which products to purchase and the rationale behind them. We also created a follow-up video with a complete studio tutorial and complete setup instructions. We decided to create this blog…
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Instagram Hashtags That Really Drive Traffic to Your Profile
It's hard to believe that a mere decade ago, the word "hashtag" was essentially nonexistent, and the symbol had a vastly different meaning. Now, businesses are faced with hundreds of hashtags every day, and the ones they use may impact their marketing success. If your business is ready to take a…
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How Can Your Blog Content Build Quality Backlinks
You've probably heard the term "backlinks" before when discussing SEO or building an audience for your website. You know it's essential, but you have no idea how to get started, especially if you've just launched, and no one knows who you are. We give you a breakdown of how your blog content can…