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Trends, Tips, and Inspiration Explored
Dive into captivating articles, expert advice, and thought-provoking content. Stay current with trends, get actionable tips, and find inspiration. Join our passionate community at Unleashing Insights.
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Ancient Egypt & the Origins of Advertising
TL;DRAdvertising has roots stretching back to ancient Egypt, where merchants used papyrus to broadcast sales messages, setting the stage for the art of persuasion we know today. These early ads employed visuals and persuasive language to capture attention—techniques that have evolved but remain central to modern advertising strategies. Reflecting on ancient methods offers valuable insights into the essence of effective advertising: captivating and influencing an audience, a principle that holds…
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What is a CMO and Why You Should Outsource Yours
Watch Our Video If you’re setting up a marketing team for your business, you might need to fill the role of chief marketing officer. In this article, we will explore what a CMO is, what their responsibilities are and why your best option might be to outsource when filling this role. What is a…
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6 Digital Marketing Trends for the 2nd Half of 2019
Watch Our Video Are you looking for new ways to reinvigorate your campaigns in 2019? To do so, it’s important to explore the latest digital marketing trends. So, what are the key concepts you need to focus on when building your digital marketing campaign? Voice Search By the end of 2018, 45…
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8 Clever SEO Techniques to Help New Clients Discover Your Business
Watch Our Video Statistics show that using the right SEO techniques increase conversion rates by 14.6%, beating the 1.7% achieved by traditional methods. This data explains the exponential growth in the SEO industry, where $72.02 billion was spent on Search Engine Optimization in 2018. These…
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7 Social Media Strategies to Become a Social Butterfly & Make Your Metrics Soar
Watch Our Video According to Forbes, 77 percent of marketers are using social media to market their business. However, only 48 percent see a return on investment by using social media. By implementing several proven social media strategies to your marketing, you can generate leads and start…
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Looking for Marketing Consultant Firms NYC? Consider This Instead
If you own a business, and you’re on a mission to boost sales and generate interest in your brand, you may think about hiring a new marketing agency. If you’re looking for in marketing consultant firms in NYC, there is no shortage of options, but how far should you cast your net, and what should…
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What are Good Graphic Design Rates for Your Business
Running a business is always about balancing cost. If you’re investing in services, you want to make sure you are getting a quality solution. At the same time though, it’s important to check that you’re not overpaying on graphic design rates. You need a good rate from a company you can trust to…